CJ ENM has entered into a definitive agreement to acquire an 80% stake of the scripted business of Endeavor Content from its parent company Endeavor Group Holdings for US$775 million in total proceeds.
Produced by Studio Dragon and Studio&NEW for CJ ENM, this was the biggest drama launch in Korea this Spring, and won warm reviews and top ratings at its premiere in May 2021.
Seeking to achieve a global footprint, the company will spend 5 trillion won ($4.4 billion) on content over five years, with some 800 billion won ($708 million) going into production in the current year.
The Head of Format Sales at CJ ENM spoke with Señal News about the global potential of “I Can See Your Voice” and new array of content coming from the company's pipeline.